Fractal Design was founded in 2007 in Gothenburg, Sweden. Fractal Design manufactures computer cases and accessories, along with power supplies and cooling solutions for the PC market.

All their products are designed in Sweden, with a focus on simple Nordic design. Design and functionality take center stage and always come before anything else, which many would describe as unnecessary frills and flair.

Fractal Design made a significant impact on the PC market with their Define R2 case, which, with its focus on simple design and functionality, filled a need in the market that was not immediately available elsewhere.

Fractal Design's Product Line. Since then, Fractal Design has introduced many more cases and expanded their range to include a wider variety of PC accessories and products.

Since the beginning, there has been an added flair to the products, as seen in their Vector series of cases, for example. However, the focus remains primarily on form and functionality above all else.

A consistent part of the design process at Fractal Design is ensuring that every feature and function added to their products has a purpose and relevance. At the same time, they aim to create durable products that can withstand years of use.

This has made Fractal Design a well-known brand among PC enthusiasts over the years, seeking a solid foundation for their PC systems.

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