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Apple explains AI limitation to Pro models

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Translate from : Apple forklarer AI begrænsning til Pro-modeller
Only the iPhone 15 Pro models get 'Apple Intelligence'. Read more about Apple's reasoning for limiting AI features to Pro models.
By Maria
20 jun. 2024 09:18 am
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After the presentation of Apple's AI features, which the company calls 'Apple Intelligence', all AI fans who own an older or non-Pro iPhone have been disappointed. That's because Apple Intelligence will only be available on the iPhone 15 Pro and Pro Max. Even the latest iPhone 15 won't get AI magic.

Apple experts have now responded to this situation. During a discussion on The Talk Show Live From WWDC 2024, John Gruber of Daring Fireball asked Apple experts about the processing power needed for advanced features like large language models.

John Giannandrea, head of AI/machine learning, explained that running these models requires significant computing power. He added that this power comes from a combination of the device's bandwidth, the size of its Neural Engine and overall processing capacity. While technically possible on older devices, it would be unacceptably slow.

Apple Intelligence.jpg

Gruber also asked if this was a strategy to sell new iPhones. Greg Joswiak, head of marketing, dismissed it, pointing out that Apple could also have limited the feature to newer iPads and Macs for the same reason.

Craig Federighi, head of software engineering, elaborated that Apple always strives to bring new features to older devices whenever possible. But the processing power required is extraordinary in this case, making newer iPhones particularly suitable for these tasks.

The iPhone 15 Pro models here benefit from the A17 Pro chip, which has a 16-core Neural Engine. This powerful chip is up to twice as fast as the A16 chip in the standard iPhone 15 and 15 Plus and can perform an impressive 35 trillion operations per second. second.

Craig Federighi also mentioned RAM as another important element for these advanced AI features. Interestingly, all devices compatible with 'Apple Intelligence' have at least 8GB of RAM, suggesting a connection between the two."

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