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Anker brings all its brands under one single name

Translate from : Anker samler alle sine brands under ét enkelt navn

The consolidation comes as technologies like AI, local computing and robotics converge. The company’s founder and CEO, Steven Yang, explains that category brands made sense when product categories were separate, but that’s no longer the case. Going forward, the portfolio will be divided into two main groups: Anker For You (personal technology on the go) and Anker for Home (the self-driving smart home). The transition will be gradual, with new products at the forefront, while existing warranties, support and customer service will continue unchanged.

In parallel with the name change, Anker will open its first independent flagship store on Kurfürstendamm in Berlin on Saturday, September 5th.

Anker For You: Audio equipment with AI and advanced power management

Under the personal technology umbrella, Anker is expanding its line of audio products and chargers. The audio products are powered by Anker's proprietary THUS AI (Neural-Net Compute-in-Memory) chip , which runs artificial intelligence directly on the device without latency.

AeroClip 2 Pro & AeroClip 2: On-ear clip headphones with AI voice recording that can automatically record, transcribe and summarize meetings, calls and conversations into short minutes.

Space 2 Pro: Over-ear headphones with active noise cancellation (ANC) that deliver up to 30 hours of battery life with ANC on (60 hours without ANC), upgraded call quality, and soft ear cushions for all-day wear.

Sleep 4 & Sleep 4 Pro: Specially designed earbuds for sleep. The Pro version introduces a Track-Assess-Adjustment system that monitors heart rate, HRV and PPG, while the BioSync dynamic sound adjusts noise masking in real time. The charging case has a built-in touchscreen and wireless charging, allowing the user to set alarms and play soothing sounds without the phone.

MagGo Power Bank Pro 2: Magnetic power bank certified by SGS with active built-in cooling fan. It supports 25W Qi2.2 wireless charging, has a patented fan algorithm with dual air channels and graphene, which keeps the temperature below 36 °C. It charges an iPhone 17 Pro to 50% in 25 minutes and recharges itself to 80% in 52 minutes.

Laptop Charger Pro: A 100W GaN charger that recognizes the connected laptop (100% recognition on Mac, over 90% on Windows) and uses Care Mode to protect the battery with an 80% charge limit, extending battery life by over 40%.

MagStand Charging Station: Nightstand charger that combines a 25W Qi2 magnetic plate with active cooling, a retractable cable, and a hidden USB-C port.

Anchor for Home: MindBase AI Hub, Security and Robots

For the home, Anker is introducing the local AI hub Anker MindBase , which brings together smart home devices, runs AI decisions locally, and stores household data privately without the cloud. The system supports EasyOmni Link (Matter, Apple HomeKit, Alexa, Google Assistant, and Home Assistant), utilizes TrueSmart Agent software, and provides up to 48TB of expandable local storage ( EverSafe Memory ).

MindBase Security Kit: The first security system built on the new hub. The kit includes the Anker eufy TrackLight Cam S1 (an auto-tracking light with a 4K telephoto camera), the Video Doorbell S4 (180-degree panoramic angle), and the Smart Security Shield , which uses 180-degree dual-radar and DSKey technology to recognize family members from up to 30 meters away. Existing data from the eufy HomeBase S380 can be transferred directly.

eufy Robot Vacuum Omni E35: Robot vacuum cleaner with 35,000 Pa suction power and a HydroJet 2.0 self-cleaning roller mop system. It has achieved TÜV certification as a "Maternal and Infant Cleaning Robot" for its bacteria-eliminating and quiet properties.

Robot Lawn Mower S2 Max: The company's first fully in-house developed robotic lawnmower. It operates without boundary wire or RTK antennas, has four-wheel drive, can handle slopes of up to 80% (38 degrees) and covers areas up to 15,000 square meters. It also has an automatically extendable cutting arm for edge cutting.

Entry into hearing health

In a final big announcement, Anker is entering the hearing health market. The company will launch hearing aids based on its proprietary THUS AI chip, which will leverage the noise reduction, fast charging, and long battery life of its earbuds. Further details about the hearing aids will be announced in the coming months.